Narrative:
This kind of music focuses more on the music video than the singer and the lip syncing. Some songs do this as the music video is more entertaining and would make more people want to watch the music video even more. Also the lyrics of the music video generally reflected on the music video. A good example of this is Lady gaga's song Bad Romance.
Cinematic:
Cinematic videos are music videos that are basically short movies. Some music videos do this as it would get more people watching and listening to the music video as they may like the story that is in the music video and start to like the song because of it. Some of these songs can be an average song length or even longer some are even 20 minutes long. A great example of this is Stan by Eminem which had 2 version a short version which was about 4 minutes and a 8 minute long version.
Live:
Live music videos are music videos that are made when the band in on stage performing live and they use shot of the band and crowd for the music video. A good example of this is Guns N' Roses song Paradise City.
Studio:
A studio music video is when the band record themselves in a studio doing the singing. A good example of this is rule the world by take that as in the music video it switches between them singing in the studio and clips from the movie it was used in stardust.
Parody:
A parody is when someone takes a song and makes fun out of it or makes fun of it. A good example of a parody is Weird Al Yankovic's song Fat which is a parody of Bad by Michael Jackson.
Animation:
Animation music videos are music videos that use animation instead of live action. This can be better sometimes as there is things that they can do with animation that they cant do with live action. A good example of this is
Feel Good Inc. by Gorillaz.
Wednesday, 6 May 2015
Filming the music video
Filming the music video was a difficult and time consuming process. this was because it is hard to create a good music video that includes key conventions. We also had to overcome things such as weather and lighting difficulties as well as travelling to locations at a convenient time for everyone.
We also had to take in consideration how congested the place was as we didn't want random members of the public in our shots. Another difficulty was transporting the camera equipment, as we were travelling on crowded buses it became a nuisance to try and keep things such as the tripod out of peoples was.
The filming process was made a bit simpler by the use of high quality cameras and basic camera accessories such as a tripod, this guaranteed steady shots that would have been otherwise impossible. Even though we got good shots when we got to the editing stage we found that we did not have enough shot variation. This meant we had to go out again to get more footage in more locations, When we came to uploading our new footage we found that the camera didn't catch any of the footage, we later found that it was because the camera had ran our of storage however we didn't get no warning message so all of the footage from that day was lost. At this point we had no more time to film so had to use the footage we did have to the best of our abilities, this can be seen as our video has some repeated shots, mainly band room footage.
Below is an image of the group members just before filming commenced.
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A problem we had whilst filming outside was the noise level, as we were playing the song in order for me to lip sync the sound became unhearable which meant I had to learn the song word for word and time it perfectly. The inside shots, the band scene, was much easier as it was a quiet environment with loud speakers.
Before creating our final piece we made a rough cut and showed it to a small audience, the feedback informed us that overall our video was good however they didn't like the video transitions and effects that we had on as it made it look more like a story instead of a music video. soin our final piece we had to video transitions, this gave our product a faster pace and look more convincing as a real music video.
Below is the rough cut;
Overall the shots we got were good thanks to a high quality camera and some smart camera positioning, this gave us the ability to create a quite convincing music video. We also knew that any problems we had with the footage could later be fixed during the editing stage, such as poor lighting.
Below is our final product.
The filming process was made a bit simpler by the use of high quality cameras and basic camera accessories such as a tripod, this guaranteed steady shots that would have been otherwise impossible. Even though we got good shots when we got to the editing stage we found that we did not have enough shot variation. This meant we had to go out again to get more footage in more locations, When we came to uploading our new footage we found that the camera didn't catch any of the footage, we later found that it was because the camera had ran our of storage however we didn't get no warning message so all of the footage from that day was lost. At this point we had no more time to film so had to use the footage we did have to the best of our abilities, this can be seen as our video has some repeated shots, mainly band room footage.
Below is an image of the group members just before filming commenced.
A problem we had whilst filming outside was the noise level, as we were playing the song in order for me to lip sync the sound became unhearable which meant I had to learn the song word for word and time it perfectly. The inside shots, the band scene, was much easier as it was a quiet environment with loud speakers.
Before creating our final piece we made a rough cut and showed it to a small audience, the feedback informed us that overall our video was good however they didn't like the video transitions and effects that we had on as it made it look more like a story instead of a music video. soin our final piece we had to video transitions, this gave our product a faster pace and look more convincing as a real music video.
Below is the rough cut;
Overall the shots we got were good thanks to a high quality camera and some smart camera positioning, this gave us the ability to create a quite convincing music video. We also knew that any problems we had with the footage could later be fixed during the editing stage, such as poor lighting.
Below is our final product.
Editing the music video
Editing the music video was a long and tedious process. This was because we had to have so many cuts in order to fit the pacing of our song. This was okay it was just our lack of shots that made it difficult to stick to this fast pacing, because of this you do see some repeated shots in the finished products but we got away with it a little bit due to the repeated shots being mainly band room footage so it still looks natural.
Below is a photo of one of my team mates doing the music video editing.
When editing the video we had a play around with transitions and video effects to try and make our footage look a little more interesting, however when showing this to a small audience nobody liked the transitions and it looked as if it slowed down the pace of the editing whilst the some was very fast paced. We therefor decided that in our final piece we would have no video transitions or effects at all, this made our music video look a lot faster and more convincing as a music video.
Whilst editing our video I got a lot better at using the editing software which made the video look a lot smoother, this is because I learnt how to use all of the things that Adobe Premier Pro had to offer.
As a result I feel that the music video is very good and is the best product that I have made including last years thriller.
Overall I feel that our final product was very good, this is down to good shots and good editing. The music video would have been a lot better if we had more shot variation however this was not possible due to camera issues when filming and lack of time. If we had more time our final product could have been even better with a wide range of locations and more creativity, this had to be limited to to time and location constraints.
The video editing software that we used was Adobe Premier Pro, Below is screenshots from video editing.
Below is my finished music video.
Below is a photo of one of my team mates doing the music video editing.
When editing the video we had a play around with transitions and video effects to try and make our footage look a little more interesting, however when showing this to a small audience nobody liked the transitions and it looked as if it slowed down the pace of the editing whilst the some was very fast paced. We therefor decided that in our final piece we would have no video transitions or effects at all, this made our music video look a lot faster and more convincing as a music video.
Whilst editing our video I got a lot better at using the editing software which made the video look a lot smoother, this is because I learnt how to use all of the things that Adobe Premier Pro had to offer.
As a result I feel that the music video is very good and is the best product that I have made including last years thriller.
Overall I feel that our final product was very good, this is down to good shots and good editing. The music video would have been a lot better if we had more shot variation however this was not possible due to camera issues when filming and lack of time. If we had more time our final product could have been even better with a wide range of locations and more creativity, this had to be limited to to time and location constraints.
The video editing software that we used was Adobe Premier Pro, Below is screenshots from video editing.
Below is my finished music video.
Constructing the advert
Constructing the advert was a long process that we found quite difficult. This was because we had very limited Photoshop skills, to fix this we needed to go back to it multiple times in order to get it to a reasonable standard and learn how to use Photoshop on the Macs.
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To get inspiration for my magazine advert I looked at real adverts and the adverts from previous year groups. I saw that all of the adverts featured a qr code and a website, which mine did not so it looked unprofessional.
To make the advert better me and my group went and took some group photos for the main advert image, we then removed the background and placed the image onto a backdrop that matched the theme of the song. I then created a qr code and added a website to make it look like a REAL advert.
To get inspiration for my magazine advert I looked at real adverts and the adverts from previous year groups. I saw that all of the adverts featured a qr code and a website, which mine did not so it looked unprofessional.
To make the advert better me and my group went and took some group photos for the main advert image, we then removed the background and placed the image onto a backdrop that matched the theme of the song. I then created a qr code and added a website to make it look like a REAL advert.
Overall I feel that the magazine advert is okay. The band shot shows that the band doesn't take itself too seriously in contrast the background shows that the song covers a serious topic. There is an iTunes advertisement, QR code and a website link. If I were to do it again I would use a better font and maybe use a better band shot just to make it look more professional and change the layout of writing and logos. We decided to improve our magazine by changing the background and a different image but we took the image out to leave the silhouette which we thought looked good. Also we improved the images and writing we added to our magazine by changing where they were so we put all the logos for where to get the song at the bottom and the website at the side also added rating the companies had given the song. Below is our final piece:
Friday, 1 May 2015
audience feedback
After we had finished our music video we asked a few people to take our survey after watching the music video and asked them what they thought of it and how it could be improved.
Monday, 27 April 2015
Constructing the digipack
One of the problems that we came across was when we were using photoshop on the mac we couldn't use photoshop as it was very difficult to get use to on the computer. So what we did is we went next door to the windows and worked on the digipack in there which was much easier to use. When deciding on how our digipack should look the person working on photoshop was messing around and changed the colour of the image and when the group saw it we all decided that it look good and would work as our digipack images. This is what our digipack looked like when we were finished:
While we were researching some digipacks we came across this digipack which looked very similar to our digipack in the way that they have images of the band in different colours and used very simplistic images.
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